POP MEETS THE VOID (2015, WILLIAM CUSICK)

Pop Meets The Void (2015, William Cusick)

William Cusick‘s Pop Meets The Void (2015) is what independent film should be: an alternative to mainstream cinema, as opposed to a low budget imitation of Hollywood fare.

Cusick sees the artist as in revolt against common sense and repressive conventions of the social order. The musician protagonist of Pop Meets the Voidencounters the fingernails-down-chalkboard inquisition that almost every artist endures from bourgeoisie muggles: “Are you a real artist or do you just wanna be?” Fill in the appropriate follow-up blank: “Are you famous? Are you rich? Do you have a recording contract with a big label? Have you published a book? Have you acted in a real movie, like the ones from Hollywood? Have you sold a painting for a million dollars yet?” Followed by “So, what’s the point?”

Pop Meets The Void (2015, William Cusick)

German Expressionist painter Franz Marc astutely addressed the artist’s encounter with the bourgeoisie in an entry from the famous “Blue Rider Almanac”: “It is strange that people should value spiritual treasures so differently than material ones. If someone conquers a new colony for his country, the whole country rejoices for him and does not hesitate to take possession of that colony. Technological achievements are met with the same rejoicing. On the other hand, if someone should think of giving his country a spiritual treasure, it is almost always rejected with anger and irritation; his gift arouses suspicion and people to try and do away with it. Why new paintings and why new ideas? What can we buy with them? We already have too many old ones.”

Pop Meets The Void (2015, William Cusick)

Painter Paul Gauguin advised young artists to worry less about the finished work and locate sacrament in the artistic process. This is Cusick’s spirit. He retreats and takes the role of artist as hermit, keeping his music attic-bound. As a hermit, his worldview encompasses the artist as misfit prophet.

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